The Annual Directi Case Study Contest is back!
It's bigger, better and more challenging than ever before.

Participate this year to:

  • Compete with the best minds from 15 top B-schools of India
  • Learn about internet marketing - a skill you can't do without in this day and age
  • Win exciting prizes and let's admit - awesome resume spikes !
  • Get preferred pre-placement interview status in the recruitment drive this year

To participate, check out this year's case-study, register your team and read the read the rules and guidelines.


The top 5 teams will be flown down to Mumbai to present the case studies to industry veterans.

Winner: Rs 1,00,000
1st Runner-up: Rs 75,000
2nd Runner-Up: Rs 50,000

Get your friends & peers to vote for your presentation.

Win cool prizes worth over Rs 20,000

The best submission from every campus will receive this award.

Best contributors win gift vouchers over Rs 10,000

Last Year's Participation

Overwhelming Participation: 492 teams & 1451 Students from the top 15 B-schools participated.

Winners: Top 3 teams were from ISB, FMS & IIM C

Great Learnings:

This is the definitive case study contest to participate in, in the academic year.

- Gaurab Arka Chaudhari, IIMC Class of 2010.

Trying to mix innovative solutions with feasibility and curtailing our geeky ideas to fit the core strategy led to many heated debates & great jam sessions.

- Parag Dhanuka, ISB Class of 2010.

We had to put on the multiple hats of a Product designer, a marketing manager, an advertising executive and finally an end consumer to come up with a good solution.

- Anirudh Kumar, ISB Class of 2010.

© 2009. Directi Group. All Rights Reserved.
© 2009. Directi Group. All Rights Reserved.